Medifast announced the rebranding of OPTAVIA to Trilivy and launched a comprehensive metabolic health system.

Key Highlights:

  • Medifast rebrands OPTAVIA to Trilivy, positioning the business as a metabolic health company.
  • Introduced Metabolic Synchronization science claiming 14% visceral fat reduction in 16 weeks.
  • Launch includes Trilivy Reset Fueling line with MetaVantage Technology to support metabolism and waist reduction.
  • Trilivy program structured in three phases: Reset, Refine, Renew; coaches remain central to delivery.

Original SEC Filing:

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