Retail sales in Vietnam rose by 14.8% year-on-year in June 2026, accelerating from an 11.8% increase in the previous month and marking the strongest growth since January 2023.

All major categories recorded stronger growth, with retail sales of goods, representing 75.6% of total activity, increasing 13.4% after rising 11.3% in May.

Sales also strengthened further in accommodation, food, and beverage services (19.7% vs. 15.4%), travel and tourism (24.9% vs. 15.4%), and other services (17.9% vs. 10.8%).

In the first half of 2026, total retail sales rose 12.9% compared with the same period a year earlier.