RNS Number : 8191K Personal Group Holdings PLC 02 July 2026  

2 July 2026

Personal Group Holdings plc

("the Company")

PDMR Share Dealing

Personal Group Holdings Plc operates an HMRC approved Employee Share Ownership Plan (the "Plan") which allows employees and directors of the Company the opportunity to acquire ordinary shares of 5p each in the Company ("Shares") currently held by Personal Group Trustees Limited.

The latest allocation period ended on 30 June 2026 and on 1 July 2026 certain PDMRs acquired Shares as follows:

PDMR

Price paid per Share

No. of Shares purchased

Total number of Shares held following transaction

% of Company's issued share capital held following transaction

Karen Thornley, Chief Commercial Officer

387.00p

12

40,709

0.129

Hywel Phillips, Chief Operating Officer

387.00p

19

512

0.002

Under the Rules of the Plan, the share price at which the Shares are purchased is the lower of the mid-market value at the start or end of the relevant accumulation period.

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

1. Karen Thornley

2. Hywel Phillips

2

Reason for the notification

a)

Position/status

1. Karen Thornley - PDMR

2. Hywel Phillips - PDMR

b)

Initial notification / Amendment

Initial

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Personal Group Holdings Plc

b)

LEI

213800TN8BH2YYWAH345

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 5p each

ISIN: GB0002760279

b)

Nature of the transaction

Purchase of shares pursuant to Personal Group Share Investment Plan

c)

Price(s) and volume(s)

Director/PDMR

1. K Thornley

2. H Phillips

Price(s)

387.00p

387.00p

Volume(s)

12

19

d)

Aggregated information

- Aggregated volume

- Price

31

£3.87 per share

e)

Date of the transaction

1 July 2026

f)

Place of the transaction

Outside a trading venue

-ENDS-

For more information please contact:

Personal Group Holdings Plc

+44 (0)1908 605 000

Paula Constant / Matthew Cohen

Canaccord Genuity Limited (Nominated Adviser & Broker)

+44 (0)20 7523 8000

Max Hartley / Harry Rees

Alma Strategic Communications

+44 (0)20 3405 0205

Caroline Forde / Kinvara Verdon / Rose Docherty

personalgroup@almastrategic.com

Notes to Editors

Personal Group Holdings Plc (AIM: PGH) is a workforce benefits and health insurance provider. Its vision is to be the champion of affordable and accessible insurance and benefits, keeping businesses and their employees happy, healthy and protected. The Group is proud to support the health and wellbeing of c. 1.25 million UK employees.

The Group's insurance provides employees with access to affordable, individual policies for hospital, recovery and death benefit plans. The Group's award-winning benefits platform, Hapi, brings together extensive employee benefits, discounts and rewards, in one responsive platform. As well as being sold direct to employers, the Hapi platform supports Sage's Employee Benefits offerings for SMEs.

This comprehensive range of offerings, powerful platform and unique sales model of face-to-face, one-to-one engagement with employees, provides Personal Group with a strong market position from which to grow.

Head-quartered in Milton Keynes, the Group has built an extensive blue-chip customer list over its 40-year history, including Airtanker, B & Q, Barchester Healthcare, British Transport Police, Merseyrail, Office of National Statistics, Randstad, Royal Mail Group, The Royal Mint, Stagecoach Group plc, and The University of York.

For further information on the Group please see www.personalgroup.com

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